Lionsgate Sells Lionsgate Play Streaming Service In India & Southeast Asia To Founder Rohit Jain

Lionsgate has sold the Lionsgate Play streaming platform in South Asia and Southeast Asia to Rohit Jain, who built the service across Asia over the past eight years as President of Lionsgate Play Asia. 

All other Lionsgate film and television business in India and Southeast Asia will remain with the studio. Jain will transition fully to managing Lionsgate Play and exit Lionsgate as part of the transaction.

The deal places Lionsgate Play under founder-led ownership with deep regional expertise and a focus on Asia’s booming digital entertainment audience. Under a multiyear agreement, Lionsgate will license the Lionsgate Play name for the OTT service as well as provide access to its film and TV library.

“We thank Rohit for his outstanding leadership in building and scaling Lionsgate’s business in India over the past eight years,” said Lionsgate COO Brian Goldsmith. “Under his stewardship, the Lionsgate brand has gained greater resonance with audiences in South Asia and Southeast Asia, and Lionsgate Play has emerged as a distinctive premium streaming platform in one of the world’s fastest-growing digital entertainment markets. Rohit is an entrepreneur with a deep understanding of the Asia landscape, and he has the expertise and experience to lead Lionsgate Play into an exciting new phase of growth.”

“I’m deeply grateful to Jon Feltheimer and Brian Goldsmith for the trust and freedom to build Lionsgate’s India business and transform Lionsgate Play into a premium streaming platform across Asia,” said Jain.  “Lionsgate Play has established itself as a leading destination for Hollywood content in India and is now positioned to expand well beyond that — shaping a differentiated, future-ready streaming platform for the region.”