Brand Voice

Coinbase Says S.E.C. Will Drop Crypto Lawsuit
The cryptocurrency exchange Coinbase said on Friday that the Securities and Exchange Commission had agreed to drop its lawsuit against the company, lifting a legal cloud over the global...
When They Stop Selling Your Favorite Thing
For 15 years, Elizabeth Spiridakis Olson used a matte lip pencil in a shade of red called Dragon Girl. In her view, it was “one of the great reds,...
Pondering the Trump Effect
The good, bad and puzzlingCorporate leaders and investors expected a bit of volatility to accompany President Trump’s second term. In many ways, that’s exactly what has happened one month...
Universal’s Theme Parks, Long in Disney’s Shadow, Expand at Dizzying Pace
“How high is up?”When Mark Woodbury became Universal’s theme park chief in 2022, he pressed his lieutenants to answer that question. The former architect was not referring to a...
When Germany Votes, It Will Be About the Economy
When German voters go to the polls on Sunday, the fate of companies like SKW Piesteritz will be at the top of their minds. The chemical factory halved its...
Profits, Not D.E.I., Are Why Companies Exist
A prominent group of chief executives said almost six years ago that making profits for shareholders was only part of their business — and not necessarily the main part.Speaking...
Justice Dept. to Drop Discrimination Case Against Elon Musk’s SpaceX
The U.S. Justice Department said Thursday that it would dismiss a case against Elon Musk’s SpaceX, in which the rocket company had been accused of discriminating against people based...
Trump Meets With Tiger Woods About Merging PGA Tour with LIV Golf
President Trump, using the power of the presidency to intervene in global sports diplomacy, on Thursday deepened his efforts to broker an elusive agreement involving the PGA Tour and...
Marshall Rose, Who Helped Revive Two New York Institutions, Dies at 88
Marshall Rose, a real estate developer who was instrumental in reviving the New York Public Library on Fifth Avenue and transforming the adjacent Bryant Park from a mecca for...
I.R.S. Fires 6,700 Employees Amid Tax Filing Season
The Trump administration started firing about 6,700 employees at the Internal Revenue Service on Thursday, according to people familiar with the matter, extending its cost-cutting measures to the federal...
Fox News, CNN and Other Outlets Urge White House to Drop AP Ban
Dozens of major news organizations, including CNN, The Washington Post and Fox News, wrote to the White House this week urging the Trump administration to immediately lift its ban...