Brand Voice

Video: Can You Rely on A.I. to Translate Love?
A.I. translation has become a huge industry, but how accurate is it? Our tech reporter, Kashmir Hill, explores its successes and failures through a couple who relies on of...
Our Favorite Celebrity Sightings at the 2026 Olympics
And they’re off! The 2026 Winter Olympic Games have begun and celebrities have flocked to Milan and Cortina d’Ampezzo to watch death-defying feats of athleticism in person.We’ve spotted notable Italians—such as...
OPI Just Combined Its Two Most Iconic Neutrals for a Perfect Spring Shade
We love a beauty brand that listens to its consumer base, and OPI’s latest shade drop is a prime example. OPI’m a Bubble Bunny—a new shade that combines the...
Kate Hudson Just Debuted the Coolest Shaggy Bob for Spring
Kate Hudson has been feeding us early aughts hair inspo since her ’03 Andie Anderson days, and she’s keeping with the theme in 2026. This time, instead of long...
Sleep Anxiety Is the Worst. Here’s How to Deal
There are few things more frustrating than sleep anxiety. It’s 10 p.m. You’re enjoying your evening skin care routine. You’re brewing a cup of chamomile tea. You’re slipping into something silky....
Video: The Hidden Number Driving U.S. Job Growth
new video loaded: The Hidden Number Driving U.S. Job GrowthAfter a year of just 181,000 new jobs, January’s 131,000 increase in the U.S. workforce was surprisingly positive. Ben Casselman,...
Kate Middleton Nods to Her Daughter, Princess Charlotte, With This Timeless Hairstyle
Kate Middleton’s personal style is comprised of more than just her outfits and jewelry. Her hairstyles can send a message too.At one of her most recent engagements, for example,...
Gigi Hadid Paired Classic Loafers With an Unexpected Denim Style
Gigi Hadid, notably a California girl who now makes her home on the East Coast, has a knack for striking just the right balance between a laid-back West Coast...
I’m a Personal Trainer and These Are the Cross-Training Shoes I Recommend
“My favorite cross-training shoe right now is the TYR CXT-2 Elite Carbon Trainer,” says Umo Callins, CSSD, CPT, a board-certified sports dietitian and fitness coach. These sneakers are great...
How to Apply Tretinoin, According to Dermatologists
Following a visit to the dermatologist, you might be wondering how to apply tretinoin. The potent topical cream, which is prescription only, is effective at treating an array of...
‘Ballet-Slipper Lips’ Are the Cool-Girl Makeup Trend to Try This Spring
Nostalgia is leading the charge for 2026 beauty trends, and after revisiting the matte lips of 2016, we’re digging back even further in the archives. Enter “ballet-slipper” lips: cool-toned...
Gabrielle Union Jumped on the Pixie-Cut Trend, With a Twist
It’s not the first time Union has played around with short hair. As recently as May 2025 she was rocking a chin-length blunt bob before returning to longer styles.The...