Brand Voice

80 Holiday Nail Ideas You’ll Actually Want to Wear
‘Tis the season for Christmas nails—because let’s face it, all that cooking, decorating, and gift wrapping is much easier to romanticize when you're doing it with a festive manicure.Whether...
Selena Gomez’s ‘Spiced Cider Nails’ Are the Perfect Last-Minute Thanksgiving Mani
There’s no shortage of creative new nail trends to choose from this fall, but Selena Gomez just reminded us that sometimes a simple, solid shade can’t be beat.Heading into...
I Was a 34-Year-Old New Mom When I Was Diagnosed With Stage IV Breast Cancer
Elissa with her daughter, Ellie. Courtesy of Elissa KalverMy initial thought was, “I’m gonna fight and be as aggressive as possible—remove my breast, and do whatever else you have...
50 Lob Haircut Ideas To Copy Immediately
The lob haircut is a forever-trend for good reason: It's versatile, low-maintenance, and works with every hair type and texture. The cut—a longer take on the classic bob, which...
Shay Mitchell Addresses the Rini Backlash: ‘Skin Care Starts From Birth’
Shay Mitchell is facing backlash for her latest business venture Rini, a skin-care line developed for children. On November 6, the Béis mogul and Pretty Little Liars star launched...
Gigi Hadid Wore a Super Cute Alternative to Regular Rain Boots
Somewhere along the line, rain boots became synonymous with the Princess Diana–approved Hunter boot. Now, don’t get it twisted, there is absolutely nothing wrong with the classic Hunter boot,...
The WNBA’s Most-Famous Fans, From Aubrey Plaza to Jennifer Hudson
When it comes to pop-culture clout, the WNBA is dunking on everyone these days, with its roster of charismatic star athletes, their viral rivalries, and their off-court fashion slays....
This Breast Cancer Ribbon Has a Different Take on Pink. Here’s What It Means
It’s a sad fact that these days, nearly everyone knows someone who’s had breast cancer. Yet there’s one fact not everyone knows: approximately 30 percent of people with early-stage...
Victoria Beckham ‘Never Talked’ About Her Eating Disorder Publicly Until Now
Victoria Beckham has opened up about her struggles with an eating disorder in her candid new documentary.In the new Netflix doc, Victoria Beckham, the 51-year-old designer discussed the body...
This Vibrant Global Tribute Will Raise Critical Funds for Metastatic Breast Cancer Research
October isn’t just the month for moody manicures and plaid, it’s also Breast Cancer Awareness Month. And one day in October is especially meaningful: October 13, Metastic Breast Cancer...
Everything I Thought I Knew About Breast Cancer Was Wrong
I grew up in a small town right outside of Austin, Texas, called Wimberley, on a little chicken farm with my big family. We had a family band; my...
Four Weeks After Giving Birth to My Third Child, I Was Diagnosed With Stage IV Cancer
Today I’m 38 and have been in menopause for four years—but there’s no evidence of active disease in my body. I’m still on the same medications as they’re still...