Brand Voice

Hailey Bieber’s Long Oval Cheetah Print Nails Put a Twist on the French Manicure
Hailey Bieber has that special touch, that magic wand that turns everything she touches into a trend. Her lipstick combinations, the sneakers she chooses, the hairstyles she sports… And,...
Jenna Ortega Wears Her Best Silk Dress With Beat-Up Combat Boots
In 2008, Demi Lovato dared to ask, “Who said I can't wear my Converse with my dress?” Nearly a decade later, Jenna Ortega wants to know why more of...
Blake Lively’s Corset Dress and Hair Belong in a ‘Gossip Girl’ Thanksgiving Episode
Blake Lively is serving looks baked in nostalgia this Thanksgiving season.Though Lively has been keeping a low profile throughout the ongoing It Ends With Us legal drama, she pops...
11 Celebrities In Vintage White Dresses to Inspire Every Type of Bride
In the sea of vintage white dresses that celebrities have worn over the years, few are as memorable as the one Winona Ryder wore to the 1994 Oscars. She...
Felicia Hung Is Lighting the Way for a More Inclusive Design World
In 2018, Felicia Hung launched In Common With, a Brooklyn-based design studio focused on lighting, with friend and former classmate Nick Ozemba. The brand holds collaboration—with artisans, with designs,...
Simone Ashley’s Chic Blazer Outfit Is So Easy to Re-Create for Winter 2025
So, we’re all wearing belts over our winter coats this season, right? Because Simone Ashley just became the bajillionth proof of concept for this styling hack.November 25, the Bridgerton...
38 Christmas Hair Ideas for Every Party On Your Calendar
The holidays bring on a full season of social obligations—which means there’s no better time to test out some fun new hairstyles. Need Christmas hair inspo for those last-minute...
I Used Lidocaine Spray on My Feet for Pain-Free High Heels
I sprayed it onto the bottoms and sides of my feet, making sure to cover the areas that are usually the most painful, including my pinky toe and the...
The Best Skin Care Routine for Mature Skin, According to Dermatologists
Our skin is constantly evolving, which means changes to our regiments are sometimes needed—especially when it comes to finding the best skin care routine for mature skin.While almost every...
How to Style Winter 2025’s Biggest Skirt Trend, According to 3 It Girls
Heading out of Live With Kelly and Mark, Reinhart mixed a Tory Burch button-down with a rosebud-patterned skirt and black pointy-toe shoes for a look that’s prim and proper,...
I Beat Cancer Twice—Then Found Out I Had Stage 4 Breast Cancer
My cancer story is a bit of a winding tale. Some people are diagnosed with metastatic breast cancer de novo, meaning they didn’t learn of their cancer when it...
16 Glitter Nails Ideas for the Perfect Holiday Party Mani
With so many trendy nail effects to choose from, sometimes you just can't beat the classics. For winter, that usually means glitter nails.Sparkling manicures transition seamlessly from holiday parties...