Posts by Liam Redmond
How to split equity among co-founders fairly
You probably didn’t start your company thinking the equity conversation would be the hardest one. But here you are, staring at a blank cap table, knowing that whatever you decide now will quietly shape motivation, resentment, and leverage for years. Too many founders either rush this conversation to avoid awkwardness or default to a “50/50…
Read MoreHow to create a simple marketing strategy for your first year
You know you need “marketing,” but your runway says you can’t afford experiments that take six months to maybe work. You’ve posted a few times on social, sent some cold emails, tweaked the homepage headline, and hoped something would click. Instead, results feel random. That’s normal. Most first-year founders don’t fail at marketing because they…
Read MoreWhat is feature creep (and how to avoid it in your MVP)
If you’ve been building your MVP for more than a few weeks, this will feel familiar. You started with one clear problem to solve. Then a customer suggested a small tweak. An investor asked how it would work for a different use case. A teammate said, “While we’re in there, we might as well add…”…
Read More9 things that feel productive but secretly slow your startup’s growth
There is a particular kind of exhaustion that comes from doing everything right and still not moving forward. Your calendar is full, your Notion is immaculate, your Slack never stops. From the outside, it looks like momentum. Inside, it feels like running on a treadmill set slightly too fast to step off. Most early founders…
Read More9 founder behaviors that quietly erode team trust
Most founders don’t wake up trying to damage trust. In the early days, you’re moving fast, juggling cash flow, hiring before you feel ready, and making decisions with incomplete information. You tell yourself you’ll clean things up later, once things are calmer. But teams don’t experience your intentions. They experience your behaviors. What makes trust…
Read MoreAI’s latest 20-something billionaire got his start at L.A. garage sales
The man set to become one of the world’s youngest artificial intelligence billionaires started his entrepreneurial journey as a bored preteen living in Los Angeles. When Ali Ansari was 12, living with his family in a single room at his aunt’s house in Woodland Hills, his immigrant mother told him to stop wasting time staring…
Read More7 ways to run small scale paid tests to validate marketing channels
If you are early-stage and bootstrapped or close to it, every dollar you spend on marketing feels heavier than it should. You know you need distribution, but you also know that betting big on the wrong channel can quietly kill your runway. Most founders do not fail at marketing because they lack creativity. They fail…
Read More7 reasons raising too much money too soon makes you weaker
There is a moment many founders quietly fantasize about. The big check clears. The bank balance looks real. You finally feel like you can breathe. In the startup world, raising capital is treated like validation, momentum, and safety all wrapped into one. But here is the uncomfortable truth most people only learn after the wire…
Read More7 reasons founders confuse lean with cheap
At some point early on, almost every founder convinces themselves they are being “lean” when what they are really doing is just avoiding spending money. Not only does this feel responsible, but it also feels disciplined. It even feels virtuous when your bank balance is staring back at you every morning. But over time, this…
Read MoreMichelle Obama’s 2020 documentary ‘Becoming’ gets huge viewership bump on Netflix amid Melania Trump’s doc premiere
First Lady Melania Trump‘s controversial new documentary Melania found some unexpected competition in former First Lady Michelle Obama’s 2020 documentary, Becoming. Entertainment Weekly reports Obama’s documentary saw a massive bump in viewership on Netflix just ahead of Melania‘s theatrical premiere, according to data from Luminate. Becoming saw a 13,000% increase in viewership through Feb. 1,…
Read MoreHow to validate a service business idea with minimal investment
You have an idea you cannot shake. It feels obvious, useful, maybe even inevitable. But you also know that building a service business on vibes is how people burn months, drain savings, and quietly go back to a job they hate. You are trying to be disciplined. You want proof before you commit. The problem…
Read MoreAmazon shares slide as US$200 billion outlay fans fears over AI returns
Big tech’s massive AI spending hike surprises analysts, raising doubts over whether returns can keep pace Published Fri, Feb 6, 2026 · 11:26 PM [NEW YORK] Amazon.com shares slid 9 per cent on Friday (Feb 6) after the company outlined a planned US$200 billion capital outlay for the year, stoking investor concerns about the scale…
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