Kylie Jenner’s Bra Made of Pomegranate Seeds Will Make You Lose Your Rind

Kylie Jenner is making an a-peeling case for pomegranates.

The Kardashians star opted for a very unconventional look while celebrating the launch of Kylie Cosmetics’ newest lip butter scent inspired by the fruit, rocking a low-plunging bra entirely covered in its ruby-colored seeds.

“Eating my pomegranates,” Kylie quipped in a Feb. 4 Instagram Story video, which showed her snacking on a large bowl of arils, “on our pomegranate lip butter shoot, dressed in pomegranate.”

Indeed, the 28-year-old is a huge fan of the antioxidants-packed fruit. 

“I love pomegranate seeds, I’ve always loved pomegranate seeds,” she told Harper’s Bazaar in 2020. “I could eat jars of them.”

In fact, when Kylie gave fans a tour of her kitchen in 2024, she revealed that she always keeps containers of pomegranate seeds in her fridge so she doesn’t have go through the trouble of peeling it whenever cravings hit. As she put it, “I eat one of these a day.”